Marvel on the Screen

Marvel has taken the world by storm. Their movie studios have produced some of the biggest blockbusters of this generation and with their arsenal of characters, they are not going to slow down. Starting with Iron Man in 2008 and already having planned films until 2028, Marvel has built a foundation that can continue for years. Recently though, Marvel has done something that has rarely (if ever) been done before. They have connected television shows that have been affected by the films and even had the TV shows affect the films, which means they dominate both screens.

Agents of Shield directly follows the billion dollar grossing film of The Avengers and continues a story of agents who deal with problems they don't call the heroes for. This brings the action and quality to a new level and advertises the Marvel universe to a group that did not want to bother to see the films in theaters. It also gives the fans of the show what they want, which is continuous amounts of the Marvel universe without waiting months for the next installment in the film series. 

Marvel continues to launch two films a year and each one continues to top the box office numbers. Their movie trailers continue to launch over millions of views on Youtube and continue for weeks to be the talk of many fans alike, but now with their own television shows on the screen Marvel knows where its fans are. For the past two trailer premieres, they have used their television shows to engage the fans and premiere them. Agents of Shield presented the next Avengers film: Age of Ultron, while their newest show premiered Ant-Man.

Well, this universe is pretty successful if a super hero by the name of Ant-Man is getting his own film, its even starring Paul Rudd and Academy Award winner Michael Douglas. When you dominate two screens: the big and the small, you have power in advertising when you can piggy back off of the films to the television. What's next? A partnership with Netflix to bring in something else to expand the audience?

Oh.