Regardless of the Situation, Not Drinking and Driving is Always a Good Idea

This is without a doubt one of the best advertisements that I have seen in a long time. It starts off with four men and a bag full of money, clearly stolen, stopping in a pub to get a pint of Carlton beer. Unbeknownst to them, the pub is a hangout for police officers. This leads to the said police officers chasing after these robbers in the funniest police chase ever. Rather than drive in a car, the robbers opt to have a “beer chase” on foot with the police officers since they had been drinking.

Queue the classic 1980’s police chase movie music. The robbers run in a group of 4 and the groups of police officers are paired in twos. Rather than the robbers running the police off the road, as they would normally do in a car chase, they push them into a pile of boxes. Next comes the casual “guys crossing the street with a giant pane of glass”, which I have seen happen in countless movies but never in real life. They avoid hitting the glass only to come to a roadblock set up by other police, but this does not deter them. Instead, a policeman yells out, ”they’re not gonna stop” as they hop over the blockade. Finally, they jump over a drawbridge to land on a party boat and finally enjoy that pint of Carlton that they’ve been running with since the pub.

This advertisement uses humor, rather than shock or fear, to encourage people to not drink and drive. In my opinion, this approach is much better than the other. For this reason, if Carlton beer was available in the United States, I would certainly walk to the nearest bar on East Carson Street and drink one (or a few), and then walk home.