Fire and Ice
Brendan McLaughlin
The most recent Doritos Super Bowl commercial has been called genius by many. The advertisement features Peter Dinklage and Busta Rhymes singing against Morgan Freeman and Missy Elliot. Peter represents Pepsico’s Doritos, while Morgan represents Pepsico’s other product, Mountain Dew. According to iSpotTV, it even has over 10 million views online and growing. This is genius because it is supporting two brands with one commercial, or in a sense, two birds with one stone.
This was a much needed success after Pepsi’s media nightmare concerning the commercial with Kendal Jenner. That advertisement was highly criticized because it was seen as belittling the protests against police brutality that was sweeping the nation. This most recent Superbowl commercial has made an impact on viewers, though, and secured the popularity of Pepsico’s two biggest brands.
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