Taco Bell "Belluminati"

Taco Bell has recently released a couple of ads with their "Belluminati" theme. It's a funny take on the whole Illuminati concept and very satirical.

The ads discuss some of the new additions to Taco Bell's one dollar menu, joking about the connection between the dollar and Taco Bell. The ad above features some of the things that are typically thought about the whole Illuminati thing and incorporates the Taco Bell brand into it.

It's really a clever ad concept, in my opinion. The Illuminati is one of the most popular conspiracies that is talked about in pop culture, and the fact that Taco Bell took this and ran with it in order to make a unique, humorous ad campaign was quite smart.