Harmful Celebrity Endorsements?

It's fair to say that America is recognized as having a serious problem with obesity. America is also known for some of its world famous fast food destinations, which have been contributing to the growing obesity problem in the country for over 50 years. McDonald's has become a brand recognizable around the world for its cheap food that you can get at almost the drop of a hat. This type of meal is appealing, especially to the American family on the go. In an attempt to introduce their new item menu, the Bacon Clubhouse Sandwich, McDonald's called upon some of the most recognizable sports figures in American culture:

Lebron James, Alex Morgan and Johnny Manziel are all part of the 'secret club' depicted in McDonald's. It is no secret that these athletes didn't get to where they are today by eating McDonald's every day, but does this type of celebrity endorsement send the wrong message? It could be argued that most people know that these athletes aren't eating harmful food on a regular basis, but what about children? For young aspiring athletes who look up to these stars are being led to believe that their hero's are big fans of McDonald's. The Child Obesity in America website suggests that nearly one third of the nations children are overweight. If this is truly the case, then why are these athletes backing unhealthy food choices? It is easy, perhaps, for them to claim innocence arguing that it is common sense that this food will make you gain weight, but it is important for them