Sonic Drive IN

Sonic is a very recognized brand for its delicious food and classic feel. One is able to stop in sonic as if it were a drive thru but unlike a drive thru one is able to order from there car and the waitress will bring it to you on roller blades. It is a popular place for tons of people to eat because it is fast and delicious.

In this commercial sonic uses the appeal of humor to drive customers to go and visit sonic. The humor appeal is widely used in several different advertisements because it captures the customers attention and gives the audience a good feeling when watching it. This campaign has become very popular using these specific two gentleman who argue with one another in a humorous way. It is effective because it demonstrates how two friends might act and feel when visiting Sonic. Its delicious fast food that both can talk about while sitting at the drive in of sonic.