These ads by Calgary Farmers Market are wonderful. I have never heard of the Farmers Market before, but seeing the ad surely made me stop and stare at it for a second. Not only do these ads make good use of white space and catch the eye, but they get a great point across. Going to the grocery store in the winter and trying to find fruits or vegetables that don't look disgusting to the point where you don't even want to buy them can be a challenge sometimes. The copy, "Open all Winter" is simple, yet gets the point across easily. There really isn't much else to say besides that, and people like simple, therefore I think that this ad is an extremely appealing one.
I really like these ads. It is a creative way to get their message across. They are excuted well in the sense that the copy supports the visual to clearly convey the message.
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