Monday, November 28, 2011

Football Every Day of the Week






Have you ever wished that you could stay connected to your favorite NFL team more than just on game days? Well wish granted! The NFL has heard your cries and answered them in a very simple way -- giving you access to football everyday of the week!



This simple concept is so elegantly transformed into visual gold in one smooth commercial. With its upbeat background music accompanied with bright colors and continuous flow, this commercial immediately captures viewers attention. It depicts a young man rolling through out his typical week, the entire time staying connect to the NFL through various mediums. These include traditional television, smart phones, internet, etc. As he rolls through different boxes (or days) he is surrounded by different environments such as home, work, public transportation, and the outdoors.







There are obviously many different ways of getting "everything football", as the commercial reads. By creating this simple string of events and having the main character roll through them all, the sheer scope and many combinations are shown to the audience in about 30 seconds. Which is pretty impressive if you ask me. Take a look for yourself here!

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