Manscape's Lawnmower "Right Tool for the Job"

         On many streaming sites that feature advertisements, the new men's grooming company Manscape has been advertising their new line of products. Of the many products offered, the one that stood out was the Lawnmower 2.0 electric razor. This razor is advertised as the most effective men's grooming tool for "delicate areas,". The ad features a man aggressively trimming a hedge with a hedge-trimmer.

           Then after the man struggles to trim the hedge, the Lawnmower 2.0 Razor is used to quickly and easily trim the hedge without hurting the plant. This is of course a metaphor for how effective the razor is when manscaping. Hulu has heavily featured this ad on accounts that have the Hulu with ads membership deal. This deal is extremely popular among college students, since Spotify users are able to get Spotify premium, Hulu, and Showtime with the membership. 

            The Manscaped ad is very humorous and appeals to a young audience. Which is why the Hulu with ads partnership is a great way to appeal to college audience, who would likely be a large portion of their market. Young men are most likely the ones who would see this ad and be interested in regular upkeep of their more private areas.