Friday, April 21, 2017

Instagram Influencers are Being Warned About Hidden Advertisements




The Federal Trade Commission is warning celebrities on Instagram about their relationships with brands. It wants more transparency and better disclosure from the celebrities who are pushing products. When they normally create a sponsored post they use hashtags like #sp or #Ad and the FTC is saying that it’s not enough. They are sending out letters explaining the proper procedures for posting sponsored content and are expecting celebrities follow them.

It is very important for celebrities to disclose that they are being paid for a post because people might go and buy something thinking the poster was giving a genuine opinion. It seems like the influencers are trying to trick people into buying something rather than explaining its benefits which is not necessarily the most honest way to make money. 

Are these sponsored content posts fine as they are (similar to the one above) or do they need to be more obvious about being sponsored?



8 comments:

  1. I've never really had a problem with these ads. It's usually fairly obvious what the intent of the picture is, and you can usually just assume that the celebrity was paid to endorse the product, even if they don't actually use it or understand the benefits. I do understand, however, that with a growing number of young social media users, it is important to put more boundaries on sponsored posts, as younger audience members may not perceive the ads in the same way as the older audience members.

    ReplyDelete
  2. Before you take out your telephone and begin snapping pictures, investigate what's happening around you. buy cheap Instagram followers

    ReplyDelete
  3. While there are many reasons to join real active Instagram followers one of the main reasons I go back everyday is for the unintentional comedy. There are 6 types of photos that make me laugh on a daily basis and this article summarizes those 6 things that make me laugh.

    ReplyDelete
  4. Your website did catch my attention, please keep me posted for more updates.
    192.168.l.l

    ReplyDelete
  5. https://www.socifan.com/buy-youtube-likes If you are quarreling to people who buy YouTube likes to make their business or brand thrive on the platform, you should hear us out. When the topic is social media, we have a lot to declare, inherently.

    YouTube is one of the four behemoths of social media, and it overtook its most opposing competitor in recent months for the number one spot. The platform manages to host more than 576.000 hours worth of content every single day. Note that the number adds up. If that doesn't make your mind blow, I don't see what would.

    ReplyDelete
  6. This is true that influencers are warned but still buy instagram likes can be good choice.

    ReplyDelete
  7. Everyone will benefit from this information. Looking forward to your next post.
    buy real YouTube Views
    buy cheap YouTube Views

    ReplyDelete