The Brazilian comedy channel on YouTube, Porta dos Fundos, is one of the biggest channels in Brazil, with 15 million subscribers and more than 4 billion views. Their videos often turn day-to-day events into comedy, and they became very popular online. So much that they signed a contract with Fox Brasil to broadcast their episodes and exclusive content on cable TV.
With the amount of attention the channel was getting, the actors and the company started receiving a lot of advertising proposals. The comedians created at least two videos about this topic, and one of them is satirizing the "subtle" product placement in many other YouTube channels.
(English subtitles available)
In the video, one of the most famous actors in the company, Fábio Porchat, is forced to indicate that he is a fan of Amstel beer, and doesn't know he is being recorded. All the characters around him seem to be involved in the advertising campaign, except for him, who is unaware of any recordings. They used humor to promote the product.
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